Hi! I’m Lorena
Coach and Consultant in Branding and Marketing
I partner with people who want to have a positive transformation in their lives, as entrepreneurs, big & small companies, governments, NGO’S, researchers, or anyone who wants to start a business a doesn’t know how. I help improve their brands, communication and marketing strategies. I believe that brands are co-created by people, and only people who follow their intuitive path to success can make them thrive.
What I do
Meaningful brands. Engaging Communication. Authentic Strategies.
Branding and Marketing Coaching
I work together side-by-side individuals who seek to improve their brand and communication processes. Through personalised advice and guidance, we will work on the specific requirements of your brand, following milestones and getting immediate results quickly.
Through interactive methodologies, I provide workshops on interesting areas for brand development.
Consultancy in Branding and Marketing
I provide consultancy service for donor-funded projects in the areas of branding, marketing and communication, particularly in the fields of tourism and cultural heritage.
Cups of Coffee
Integrated Marketing Communication
What are you going to communicate? To whom? Why? When and how? These are just simple strategic questions following any communication strategy regardless of the type of media. From traditional flyers to digital marketing, any message should have a purpose behind for it to work. By integrating all messages in a single strategy aiming at specific objectives, we can build a integrated communication plan.
Inspiring brands for inspiring people.
Testimonials and Featured Clients
Lorena did an exceptional piece of branding work for our new business, the Boathouse Barking. She was quick to our understand our mission and values and created a brand look and feel that has really identified using our market place. Lorena is a highly creative designer with a real understanding of the multi- faceted needs of a dynamic brand. She is great to work with, and builds excellent rapport with clients. I wouldn’t go to anyone else for our branding work.’
Carole Pluckrose, Director The Boathouse, London
Cuando un profesional logra capturar tu ideas y concretarlas, es algo genial. Eso es lo que logró Lorena, un gran logo y website que nos está ayudando a posicionar muy bien nuestra marca
Zuleima Mora, Dueña Casa Mora, Vienna