Mompreneurs

Mompreneurs

Hi Mompreneurs: take advantage of your superpowers Moms have superpowers I’ve been working with entrepreneur moms for the last year. This has been an incredibly fascinating experience, not only because I’ve found support in several ways being an entrepreneur mom...
What is Integrated Marketing Communication?

What is Integrated Marketing Communication?

Hi What is Integrated Marketing Communication? An integrative approach to marketing and communications  When we think of marketing, we usually think of finding effective ways to promote a business. However, with the rise of social media and the incredible amount of...
Why brands are important for entrepreneurs?

Why brands are important for entrepreneurs?

Hi Why are logos important for entrepreneurs? Logos are crucial for your business, believe me. This question came about when I recently heard a person saying that logos are not that important in comparison to marketing for a business. I got a bunch of mixed feelings...