Grow your business with confidence —
with a tribe where you belong.
Connecting Brands with Hearts is an eight-week guided journey to brand clarity: know exactly what you sell, say it so people feel it, and build a system that attracts the right clients — consistently.
Next cohort: March 2027 · One cohort a year · Small group, live on Zoom, every session recorded.
You’re good at what you do.
So why doesn’t your business show it?
- You struggle to explain your offer in one clear sentence.
- You post content — and hear silence.
- You feel invisible online, and lonely at work.
- You undervalue your expertise, and your prices show it.
- You work hard. The growth doesn’t match.
The issue is not your talent.
The issue is connecting with clarity.
And when your vision is unclear, everything costs more: clients don’t see your value, marketing feels exhausting, sales become inconsistent — and your confidence quietly pays the bill.
Now imagine your business clearly reflecting your value.
- Content that naturally attracts clients aligned with your vision.
- Confidence — real confidence — when you speak about your work.
- Consistent visibility without burnout.
- A business that creates income and impact.
That’s not a personality change. That’s a clarity change.
Eight weeks. Four stages. One transformation.
Character — Build a strong foundation
Define your purpose and vision. Identify your unique expertise. Clarify your ideal client. Design your signature offer.
“I know exactly what I sell and why it matters.”
DNA Strategy — Create messaging people feel
Understand your audience deeply. Identify emotional buying drivers. Build authentic positioning, storytelling, and your communication framework.
“I know how to communicate my value confidently.”
Connection Path to the Heart — Build visibility & attraction
Create your content ecosystem. Develop authority and trust online. Build a client attraction process that works while you rest.
“I know how to attract the right people consistently.”
Live Feedback — Present to the world
Develop your pitch, train it with the group, and present it live at a real community event. Not a simulation — a stage.
“I said it out loud. And people listened.”
Each stage = two live sessions of 2 hours, with immediate feedback.
Most programs focus on marketing.
We focus on transformation.
This is not about becoming louder. It’s about becoming clearer — and turning that clarity into concrete action, inside a group that cares about you and wants to hear your voice.
And there’s something else you should know: the method isn’t borrowed from a marketing guru. It’s built on the science of emotions — by a PhD whose research on emotional intelligence is recognised by the European Commission. When we work on your emotional messaging, we’re not guessing. We’re applying my field.
How it works
- Live on Zoom — we build it together, session by session.
- Every session recorded, so life can happen.
- Exercises during the sessions — not homework that piles up.
- Immediate feedback, personal coaching, direct advice.
- A private WhatsApp group for open conversation between sessions.
By week eight, this exists — and it’s yours:
- A clear brand identity — you know exactly who you are as a brand, and why people buy from you.
- A premium offer, designed to scale on digital platforms.
- A communication strategy built on your core authentic messages.
- An emotional messaging framework — for the easy posts and the hard conversations.
- A visibility plan to reach the people you actually want to serve.
- A pitch you’ve delivered live, in front of a real audience.
- A tribe that knows your name, your brand, and your story.
- A business designed around your values — so growth never costs you yourself.
This is for you if —
- You’re an entrepreneur or professional with real expertise and an unclear message.
- You’re ready to work live, share your process, and give feedback as generously as you receive it.
- You want a business that supports your life. Not one that replaces it.
It’s not for you if —
- You’re looking for a passive course to watch someday.
- You want growth hacks instead of foundations.
- You’d rather stay comfortable than be seen.
“
For the first time, I felt truly understood: Lorena was able to grasp the essence of my brand and put into words exactly what I had been trying to express. We didn’t just talk theory — she actively supported me in implementing everything we discussed.
Elisabeth Herrera — Happy Couples Intercultural Counselling
The investment
Full program value: €2,994
€1,497
Early bird — held for the waitlist of the March 2027 cohort. Payment plans available. Members of The Mompreneurs Society receive preferential pricing — ask inside the community.
- 8 live sessions of 2 hours (recordings included)
- Personal coaching and immediate feedback
- All class materials and frameworks
- Private WhatsApp group
- Your live pitch at a real community event
Questions before deciding? Write to me directly — a real conversation, not a sales funnel.
Honest answers
“When does the next cohort start?”
March 2027 — one cohort a year, so the group stays intimate. The waitlist is open now, and it holds the early bird price.
“I don’t have time.”
Two hours a week, live, plus recordings if life happens. The exercises happen inside the sessions — nothing piles up.
“Is it live or recorded?”
Live. That’s the point. Every session is recorded, but the transformation happens in the room.
“What if I’m just starting out?”
If you have real expertise, this is the best moment — you’ll build on clarity instead of correcting confusion later.
“What if my business is not in English or Spanish?”
The frameworks travel. Your brand speaks your market’s language; the method works in any of them.
“Is there a payment plan?”
Yes. Ask and we’ll arrange it — money logistics should never be the reason you stay stuck.
“What happens after the 8 weeks?”
You leave with the system and the tribe. Many alumnae continue in The Mompreneurs Society; some go deeper with 1:1 work.
